Herb Life Apothecary

Herb Life was my first real shot at branding a small start-up, and I was so excited for the challenge. My initial concept was good, but I just didnt feel that it reflected the small business aesthetic. This one-woman show created every one of her products right in her small kitchen and I thought the job needed to reflect the hand-done elements of her craft. I did a sketch of a small honey bee and the project took off from there. It was incredible being able to incorporate my fine arts degree - almost as incredible as their habanero infused honey!