As part of Schnucks’ “Winery of the Month” feature, this bold and vibrant poster was created to spotlight Cupcake Vineyards and their newest product line—Mimosa Bubbly Bruts crafted with real fruit juice. The design needed to feel fresh, celebratory, and true to the Cupcake brand, while also grabbing attention in a busy retail setting.

With bright citrus imagery, a sunny color palette, and clean typography, the final design captures the refreshing appeal of these bubbly new releases. The layout brings focus to the product’s key selling points—natural ingredients, fruit-forward flavor, and a joyful, approachable vibe. It’s a visual invitation to “Choose Joy” and celebrate the season with something light, fun, and irresistibly sippable.