Mizzou was rolling out their new canned cocktail lineup at the football stadium and needed eye-catching wraps for coolers and carts placed throughout the venue. The goal was clear: make the branding bold, the cans front and center, and ensure everything remained easy to read in a fast-paced, high-energy environment.

The final designs hit that sweet spot—visually dynamic, brand-forward, and clean enough to maintain legibility from a distance. Each wrap showcases the product lineup with energy and clarity, turning everyday stadium equipment into bold brand moments.